Business
Morris Sherman
February 26, 2025
After running a successful business locally, the next step most business owners will take is expanding internationally....
Applying the Blue Ocean Strategy in Business – A Framework for Creating Uncontested Market Space

3 min read
Judson Lozano
February 11, 2025
Blue Ocean Strategy involves creating new market spaces by meeting unmet customer needs, thus making your product...
Judson Lozano
January 7, 2025
Market research plays an indispensable role in business decision-making by offering data-driven insights that mitigate risks and...
Judson Lozano
December 5, 2024
An increasing number of companies are adopting sustainable business practices; however, their implementation often presents significant challenges...
Morris Sherman
November 20, 2024
With the pace, business is moving and if you want to beat the competition, flexibility has become...
Customer Support
Management
Judson Lozano
September 2, 2024
Industry specific business management challenges and solutions can be highly variable depending on the nature of your...
Michelle Welch
December 27, 2023
International expansion can provide many advantages for businesses, including access to new markets and the recruitment of...
Michelle Welch
December 12, 2023
Digital Marketing Trends and Strategies in 2023 will center around providing customers with an unforgettable experience and...
Michelle Welch
November 23, 2023
Before embarking on any campaign, it’s essential to outline your objectives and set clear expectations with influencers...
Sales
Judson Lozano
July 26, 2024
The days of solo sales teams are over; top performers now prefer collaborative, consultative approaches to their...
Michelle Welch
April 30, 2024
The psychology of sales is all about figuring out the unconscious elements that guide people when making...
Michelle Welch
March 5, 2024
Sales enablement is a beneficial strategy for any organization employing salespeople or customer-facing departments, providing teams with...
Michelle Welch
February 20, 2024
The Scale Close is a sales technique in which you ask your prospective buyer about their interest...
Michelle Welch
August 18, 2023
Starting a business is an exciting endeavor, and it’s natural to want to see your company grow....